The 2012 brief Legs Eleven captures the wonderful world of children under 11 years of age. A product which is targeted for children's use (a drink or food product) or used for children (a children's medicine or bath product). The product must strike an emotional connection between children and their parents as a reliable and convenient product.
For week two, I generated four very different concepts that explored a range of different recycled materials. I started with initial research which involved looking at sustainable packaging guidelines online as well as taking photographs of existing products within my local supermarket.